ourse Information

BUS341 Drug Discovery and Development
Summer 2019

This course will exam the modern biopharmaceutical industry, one of the most innovative and dynamic sectors in the developed economy. Topics to include the science and innovation that drives the increases in our quality of life as well as further drug innovation and discovery.

Students will gain a thorough understanding of the biopharmacuetical industry and its' dependency on political, legal and regulatory factors. Additionally, we will examine the industry's historical background, organization structure, R&D concerns, the regulatory processes, intellectual property, pricing and reimbursement, sales and marketing, and business ethics as well as critical issues facing healthcare, such as cost containment pressures, competition from generic products, and globalization. This course will further prepare students interested in pursuing employment opportunities in the biopharmaceutical industry.

Student Learning Objectives

It is expected that you will complete this course understanding the essential aspects of pharmaceutical research, discovery, and development, regulatory parameters, pricing and promotional strategies, and critical issues the industry faces in the 21^st century

Previously, this course was taught in a traditional F2F setting. I have taught this course several times in the F2F setting with similar outcomes and assignments; however, this will be the first time teaching the course on-line. Prior Instructors have collaborated on content and strategies contained in this course and are interested in creating and maintaining highest level of instruction.

Course begins with an introduction to biopharmaceutical industry which can be used and applied to other industries especially those which rely on continuous innovations for survival. Students can use information provided to identify opportunities in the biopharmaceutical industry as well as best methods and strategies needed to facilitate an understanding of growth and investment opportunities provided in this industry.

First QLT Objective Showcased

Section 9.1

The assessment instruments provide student learning opportunities and foster growth through interactive assessments throughout the course. Example outlined below:

Description of QLT Course Design

Course description addresses these key points:

Drug Discovery and Development has been set up to provide feedback from Instructor and peer group through interactive VoiceThread assignments.
Zoom meetings will also be held to offer a forum for further commentary and review.
Students are tasked with delineating the "Key Take-Aways" from the Modules studied during the course. An example is shown below:
Key Take-Aways Module 1.png

Second QLT Objective Showcase

Section 9.2

Instructor will provide students with current feedback to assist in the overall learning progress and their understanding of Drug Discovery.

Description of QLT Course Design

Students will be tasked with addressing the following three key points:

Thorough review of course-work through interactive assignments, homework and exams as well as the use of VoiceThread, Padlet and other media outlets.
Tools used to meet these objectives to include: Padlet, VoiceThread, Zoom, and Discussion Boards. .
These methodologies will support continued student learning, interaction and navigation through Canvas, VoiceThread and the Zoom meetings.

Course Example

The VideoThread attached to the YouTube video "Shadow of the Thalidomide Tragedy" is representative of the activit(ies) the students will complete to meet course objectives.

Video Thread - Shadow of the Thalidomide Tragedy

Course Instructor

CSUCI Email: david.damron@csuci.edu

Office Hours: Weekly Chat by Appointment only to be used in place of Office Hours.